Directed by Maxime Thaysen

The music video grapples with the challenges and wonder of first time parenthood; fear, sleep deprivation, diminishing me-time and loss of identity, as heard in the lyrics. We join Amy on a journey through her daily to do’s and witness her make magic of the mundane.

During the making of the film, we were suddenly interrupted by an enforced lockdown, placing the project on ice for months. By the time we finally got back to work, it turned out both Amy and I were now pregnant. This time, me being the ‘Beginner’, the one facing new parenthood, and Amy in a whole new world, with twins. This was something we could never have planned, but also couldn’t have imagined would be so special. Our approaching motherhood bringing a real sense of authenticity to the film as a whole.

Directed by Maxime Thaysen
Produced by Maxime Thaysen
Cinematography by Nicol Dippenaar
1st AC by Matthew MacDonald
Lighting by Brian Oliver
Wardrobe by Kristi Vlok
Art Department by Kristi Vlok
Hair and Make Up by Justine Nomzamo Alexander
Food styling by Margeaux Goetze
Edited by Maxime Thaysen Assisting
Edit Timothy Lester
Grade by Kyle Strobel and Refinery Cape Town
Assisting by Asher Daniel Margeaux Goetze Jonathan Nathan
Artwork by Chris Moore and Partners in Crime Studio